accelerate your brand growth in just 30 days

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Six-Figure Brand Strategy

A 30-Day program expertly designed to help you map out your 2023 Master Brand Plan™, including your core offer suite, launch schedule, funnels, content strategy and more.

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Six-Figure Brand Strategy™

A 30-Day program expertly designed to help you master your messaging, marketing and monetization strategy. Map out your entire 2023 Master Brand Plan™, including your core offer suite, launch schedule, funnels, workflows and more.

What if, In just 30 days You could...Master Your brand message, design An Irresistable offer & build your Strategic Marketing Plan? 

join us live!

Saturday, February 4, 2023

in Washington, DC or virtually

Phase 1: The Foundation

Phase 2: The Framework

Phase 3: The Formula

MASTER YOUR MESSAGe

Craft A Magnetic Message

MASTER YOUR offer

Design An Irresistible Offer

MASTER YOUR market

Attract Your Ideal Client

what if you could...

Position Yourself As The Go-To Authority In Your Industry.

Create magnetic Messaging That Attracts Your Ideal Client.

Connect the right offers, with the right audience, at the right time.

Create a monetization strategy that allows you to Meet Your Profit Goals.

Turn Both Old & new Customers & Clients into loyal Fans & Followers.

Share new ideas, challenge old norms & shape the future of your industry.

Develop A Brand That's Authentic to your business, your community & your lifestyle.

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You’re an expert in your field. You have the passion and prowess to quickly and efficiently generate dynamic results for your customers & clients.

BUT...

You’re losing out on high-value business opportunities to lesser-qualified, lower-performing companies and individuals because you don’t have a tailored strategy to support your business goals.

The MYB Accelerator will equip you with the strategic roadmap you need to change that. Together, we'll connect the dots and outline the WHO, WHAT, WHEN & HOW of your 2023 Master Brand Plan™.

Here's What You Can Expect...

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the experience

The MYB Accelerator will take you through our signature framework for strategic brand planning. You'll leave with a complete Master Brand Plan™, that you can use to inform all future business decisions. Our goal is to help you discover the critical essentials needed to reach your business profitability goals.

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PHASE I: Messaging

During phase 1 your will get a crash course in our magnetic messaging framework. We'll tap into who you are, what you believe and who you serve to extract your core brand promise and consumer benefit. Messaging is not just about the words you use, but the imagery and tactics that formulate your brand expression. We'll cover the totality of our messaging framework to help you master your message and speak directly to the needs of your audience. 

what we'll cover:

  • ​Outlining Your Brand Platform
  • ​Discovering Your Secret Sauce (differentiation)
  • Identifying Your Perfectly Aligned Client (targeting)
  • ​Authentic Brand Messaging & Storytelling
  • ​Visual Brand Psychology 
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PHASE II: Monetization

During session 2 we'll breakdown your methodology for client transformation. We'll evaluate your area of expertise, outline your process and extract the valuable assets that make your product or service the BEST CHOICE for your audience. Next, we'll curate your signature offer in a way that speaks directly to the needs of your primary audience, and build a service model that seamlessly grows with you and the business.

what we'll cover:

  • ​​​​Monetizing Your Existing Skills & Expertise
  • ​​Developing A Scalable Business Model
  • ​​Pricing & Packaging For Profitability
  • ​​Matching The Right Client With The Right Offer
  • ​​Curating A Unique Client Experience

PHASE II: Monetization

During phase 2 we'll breakdown your methodology for client transformation. We'll evaluate your area of expertise, outline your process and extract the valuable assets that make your product or service the BEST CHOICE for your audience. Next, we'll curate your signature offer in a way that speaks directly to the needs of your primary audience, and build a service model that seamlessly grows with you and the business.

what we'll cover:

  • ​​​monetizing your existing skills & expertise
  • ​Developing A Scalable Business Model
  • ​Pricing & Packaging for Profitability
  • ​Matching the right client with the right offer
  • ​Curating A Unique Client Experience
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PHASE III: Marketing

During phase 3 we'll uncover our client attraction system. Using market research and audience insights, we'll work with you to build a sustainable and simplified sales process that serves your audience at every level, and prioritizes your business goals. You'll leave with a clear customer journey, funnel map, and content plan that takes the guesswork out of your sales process and maximizes your efforts.

what we'll cover:

  • ​Designing A Reliable Lead Generation System​
  • ​Attracting & Converting Qualified Leads ​On & Offline
  • ​Identifying Which Platforms ​& Content Formats Are Best Suited For Your Business
  • ​​Building Rapport with Your Audience​
  • ​​Selling Without Being Sellsy

WHAT YOU GET:

Your brand fully mapped out and documented including your core product offerings, marketing messages, content strategy, launch schedule, funnel map and more.

The ability to clearly articulate your USP (unique selling proposition) and points of differentiation to your perfectly aligned clients, with ease.

An understanding of the branding process and how to use it to build and maintain consumer demand for your products and services.

Our brand launch blueprint to successfully plan your first or next business launch.

Tools and systems that give you the confidence to successfully to grow, manage and protect your brand.

A comprehensive brief for all of your brand assets (ex. logo, copy, collaterals, ads, graphics, website, photography, etc.)

A communications strategy and sales scripts to take the guesswork out of closing & prospecting.

Weekly Group Coaching Calls (recorded) to provide on-demand guidance and support as you begin to implement your brand strategy.

THE INVESTMENT

$998 or 3 Payments of $433

The investment for this accelerator (valued at $3,000) includes a 6-hour strategy day and 4 weeks of coaching, training, and implementation. This is a highly interactive, fast-tracked program where we'll work extensively on your brand for a 30 day period. Bring your iPad, laptop, notepad, and a positive attitude and let's get to work!

+PLUS WE'RE INCLUDING THESE BONUSES

Access To The Visual Brand Toolkit, Website Copywriting Guide, & Systems Map
A FREE Copy of the "ShEO Business Planner"
A Signed Copy of "Master Your Brand" The Book (coming spring 2023)
Our Systems Tech-list & More...

discover your secret sauce

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As a purpose-driven CEO, it's important to build a solid infrastructure that allows you to scale your company, while maximizing your impact. Using the Master Brand Plan™ method designed by Jasmine O. Dyson of the Brand Xperience Lounge, this accelerator will help you develop the strategic blueprint needed to reach your business goals.

meet your coach

Powered by intuition, disruption and human connection, I help entrepreneurs, CEO's and high-performing leaders clarify, communicate and execute their vision with ease. Using rich insights and creative application, I work with you to define the Who, What, When, Where and How of your Brand Expression.

Over the last 7 years I've worked with countless entrepreneurs and executive leaders that have come to me after launching cookie-cutter brands using cookie-cutter strategies that weren't tailored to their business model and their unique clients. After the honeymoon phase (where everybody’s excited to support and buy from you) is over, they were unable to build sustainable momentum and a consistent flow of clients and revenue.

The strategies i'll teach in this accelerator will ensure that your business has the key components for sustainable growth. This interactive experience will unlock your creativity and vision, while producing tangible must-haves for future business success. We'll work together on the core pieces of your strategy and I'll be there to answer any questions you may have along the way. Let's get started on your Master Brand Plan™.

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Who is this for?

What's holding you back from creating the life and business you desire? Is it fear and overwhelm? Lack of clarity and a plan? Well that's where I come in!

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 This MYB Live Intensive is perfect for...

  • ​New & Emerging Entrepreneurs with no Brand Strategy or ​marketing plan
  • ​Individuals Looking To Launch A New or Existing Offer In The Next 3-6 Months
  • ​High-Performing Leaders Who Want To Offer Speaking, Coaching Or Consulting Services
  • ​Entrepreneurs Who Are Struggling To Effectively Market Your Business Online
  • ​Individuals Who Are Burnt Out, Overworked And Underpaid

 What if you could….

  • ​Create A Consistent Pipeline Of Leads & Prospects
  • ​Only Work With ​Clients You Love
  • ​Organize Your Backend Sales & Marketing Processes​
  • ​​get paid Premium Rates For The Value Of your expertise
  • ​Experience time freedom, location freedom and mental freedom because you’ve removed the stress and overwhelm of running a successful business

FAQ's

What's holding you back from creating the life and business you desire? Is it fear and overwhelm? Lack of clarity and plan? Well that's where I come in!

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 The MYB Live Intensive is perfect for...

  • ​New & Emerging Entrepreneurs
  • ​Individuals Looking To Launch A New or Existing Offer In The Next 3-6 Months
  • ​High-Performing Leaders Who Want To Offer Speaking, Coaching Or Consulting Services
  • ​Entrepreneurs Who Are Struggling To Effectively Market Your Business Online
  • ​Individuals Who Are Burnt Out, Overworked And Underpaid

 What if you could….

  • ​Clarify your vision for your life, career And business
  • ​Transition from part time to full-time entrepreneurship
  • ​Name your ​price and get paid what you're truly worth for your expertise
  • ​Experience time freedom, location freedom and mental freedom because you’ve removed the stress and overwhelm of running a successful business

build . brand . launch

Although we can’t cover the totality of the branding and marketing process in just 30 days, the Master Your Brand™ Accelerator is a great way to supercharge your journey. We’ll cover the fundamentals of brand-building and you’ll leave with a concrete action plan to launch your new or existing offer in the next 90 days. Let us help you....MASTER YOUR BRAND!